Web designers can stand to learn a thing or two from print designers. Too often web designers make the mistake of believing that more is better. Its an easy mistake to make. When it comes to website design, designers are often pressured to get as much information as possible on one page.

Im sure youve seen a few website that cover every inch of the page with text, graphics, or links. Information overload is never a good thing. This is where a basic print design concept known as white space can save the day.

Its worth mentioning that white space doesnt have to be white. Your background can be any color you choose, just be sure to leave empty space. The effect will be the same as if the empty space was actually white. Designers that work with catalogs, magazines, and other print media, know the value of white space. In the design field, its also known as negative space.

Using too little white space makes readers feel uncomfortable. If the page is overwhelming or cluttered, then readers will move on to a more pleasing site. On the other hand, if you have too much white space, readers may think you have nothing to say. Your job as a designer is to be sure theres an equal balance of white space.

White space is basically any space on a page thats devoid of text or graphics. Some inexperienced designers call it blank space, and think they should fill as much as possible. But experienced designers usually embrace white space, and realize it helps draw attention to whats important.

Have you ever studied a magazine layout? If not, you should. You can learn a lot about composition just by viewing a basic magazine layout. Some of the same rules that apply to print media should also apply to the web.

Once you start paying attention, youll notice that most magazines make good use of white space. Although web design and print design are different, the rule of white space still applies.

The white space of a website, or printed page, provides a dramatic frame for photography, clip images, and text. It also makes for easier reading. The more crowded a page, the more difficult it is for readers to focus on a specific element.

For example, lets say you want to draw attention to your logo. If you place the logo among too many competing elements, then it will be lost in the shuffle. By surrounding the logo with a significant amount of white space, it will stand out on the page.

It can be a challenge to create white space when theres so much to be said. However, it is important because it guides readers eyes from one element to the next. When youre designing a website, remember that white space provides balance and emphasis to a page.

White space is even more important for a website because reading from the web is hard on the eyes.

By providing an ample amount of white space, readers eyes and brains will be better able to process your information. The white space you create can be an effective and simple way to make your page pop. Clean and simple designs are beautiful and easy on the eye. White space makes your page look attractive, professional, and legible. That helps make a successful site.